The platform simplifying school payments
Founders and siblings – Sandra Maclean and Chris Maclean.
When a company becomes the trusted default in its market, it's worth paying attention. Kindo has done exactly that with schools and parents. That's why we were proud to lead its Series A and add the company to our Growth Fund 6.
The story of Kindo
Kindo was founded in 2010 with a simple idea: to make it easier for parents to buy school lunches. That single idea evolved into something much larger, and Kindo is now New Zealand's leading school payments platform, serving schools nationwide with much more than lunches.
School payments had long been more complicated than they needed to be. Parents were juggling multiple payment methods, forms and websites, while schools were spending valuable administrative time reconciling hundreds of individual transactions across different systems.
The solution
Kindo created a single place for parents to manage everything from lunch orders to school fees and fundraising, while giving schools one integrated platform that simplifiedadmin and connected directly with their accounting systems. The result is less time spent processing payments and more time focused on what schools are there to do.
The investment case
They already had a strong market position, with impressive penetration in NZ schools and further upside remaining across the country. This was further supported by strong brand awareness and growth through word-of-mouth.
The company now has the opportunity to become the “app of choice” for parents by adding new modules to the platform to drive additional customer stickiness and embed Kindo as a key app in day-to-day lives.
Final Thoughts
Like many of our best investments, Kindo wasn't simply about identifying a good product. It was about recognising a business that had already earned the trust of its market and had clear potential to build from that position. Movac were pleased to invest, and I was proud to lead the deal and take up a Board Director role as part of the investment.
Written by:
Mark Stuart, Partner